Date & Time: Jun 10, 2025 11:30 AM EST
Description: Are you spending millions on benefits yet employees don’t even know they exist?
WHO WOULD BENEFIT FROM THIS WEBINAR?
This free session is for strategic HR pros ready to ditch the guesswork and use smarter, more strategic internal communications to drive satisfaction, boost benefit use, and make HR shine. If you’ve ever heard, “I didn’t even know we had this,”” this is for you.
WHY JOIN IN?
After helping 200+ enterprises (including JetBlue, Aramark, and Vail Resorts), Spitfire has seen the same pain points again and again:
- Employees overwhelmed, unsure where to start.
- HR buried in repeat questions.
- Leadership demanding ROI without the metrics to prove it.
- Flat engagement and rising burnout.
- Top talent leaving for companies with clearer benefits.
WHAT WILL BE PRESENTED?
We’ll show you how companies like ZOLL Medical and Vail Resorts drive year-round engagement and make benefits communications feel personal — at scale. Spitfire does the heavy lifting across print, digital, video, web portals, and more, so your communications become simple, engaging, and aligned.
By the end you’ll know:
- How 1% of your benefits budget can unlock major loyalty gains.
- Why communications fail — and how to fix them.
- 6 proven steps to drive HR ROI.
- How to use multi-channel campaigns to increase benefits usage year-round.
- Why analytics matter to leadership.
- What having an internal marketing partner actually looks like.
Speaker: Karen Scattergood
With decades of experience in internal communications, Karen and the Spitfire team blend behavioral psychology, benefits strategy, and bold creativity to help HR not just inform employees, but transform culture. Let’s fix this!
