Travel & Tourism Company
App Branding Guidelines

Challenge: To brand the app in keeping with the employee brand guidelines as well as the recently developed self-service portal – one that could support a responsive multi-device experience and uphold the sub-brands of the Company’s various properties. Solution: Evaluate apps programming/development structure and capabilities and create branding guidelines, including design layout (mobile and desktop) […]


Travel & Tourism Company
Knowledge and Service Portal

Challenge: Help employees find relevant information at any given point, in an intuitive way, providing transparency between HR/benefits and employees with clear pathways to self-service tools and information uniquely relevant to each employee’s goals and work/life balance. Solution: Evaluate programming/site development structure and capabilities and create an information architecture (IA), including hierarchy map, user experience […]


Employee Communications and Website

Challenge: To create a fun, cohesive “look and feel” for benefits communications and house online in an easy-to-use format for employees and their dependents to access and with the opportunity to enhance the site for ongoing initiatives throughout the year. Solution: Build a benefits website that speaks to a diverse population of care givers to […]


Dunkin’ Brands
Logo Redesign

Challenge: To promote the new wellness program by creating a logo that coordinates with the overall Dunkin’ brand as well as the DB for U benefits logo. Solution: Build a logo that promotes the concept of “whole” in that wellness is not just related to one aspect of life. We applied a gradient pattern to […]